As recently as the 1980's and 1990's, corporations were by and large conservative places. People who work for a living tend to be naturally disinclined to pay higher taxes to provide a more comfortable living for those who don't.
And those who believe in what used to be called the Protestant work ethic tend to be disdainful of those who ignore it.
But somehow, in the past 25 years or so, all that seems to have changed. How did that happen?
It seems to be because that was the path of least resistance. A company exists for one reason, and that is to make money. And any sort of controversy -- especially one involving an expensive and time-consuming lawsuit -- can only detract from that purpose, so companies will do whatever is necessary to quietly quash whatever distracts form their primary mission.
(If you ever doubt that corporations avoid controversy, listen to the pap their PR departments put out. Corporate-speak is inevitably soporific and bland, and pays lip service toward vague ideals no one -- especially lawyers -- can argue with.)
The Left is far more likely to sue than the Right is. Suits brought by women or minorities alleging discrimination are far more numerous than suits brought by white males alleging reverse discrimination. Especially when the currently acceptable standard of "proof" is a mere imbalance in numbers.
And as the ranks of employees swell with those who owe their jobs to affirmative action, or unofficial quotas, the personalities of the corporations themselves shift Left.
The Left is also far more likely to complain about any sort of negative portrayals of any sort. Which is why we see so many advertisements featuring cool black guys and nerdy white guys. And ads featuring smart women telling clueless men what to do. Companies know that whites and males are safe targets simply because they don't squawk about things like that.
It's simply the path of least resistance: the squeaky wheel gets the corporate grease. The Left plays by different rules, and so inspires more fear, and so gets their way.
All of these corporations, of course, are also mirroring larger cultural shifts. As the colleges became bastions of political correctness, they churned out more and more graduates who unquestioningly viewed the world through a Leftist prism. And some of those graduates ended up in the corporate world.
We now live in a world where corporations put their muscle behind liberal causes and not conservative ones. Why? Because the latter would draw protests and bad press and boycotts and lawsuits and eventually, resignations. The former simply pass unnoticed -- just business as usual.
It's hard not to feel that that state of affairs has come about simply because they fear the Left more than they do the Right. A basic sense of self-preservation dictates acquiescence to those who threaten to bring those protests and boycotts and lawsuits.
Look at what happened to Brendan Eich, who had to resign as CEO of Mozilla after it emerged that he had contributed $1000 to a group supporting a gay marriage ban in California. Keep in mind, gay marriage was something the majority of the population -- including Barack Obama and Hillary Clinton -- was against as recently as 2008.
Such a forced resignation simply wouldn't have happened to a CEO who supported a liberal cause. Think other corporate executives took note of this?
Maybe it's time for the Right to start playing by the rules -- or lack of rules -- of the Left.